Monida is a fintech platform designed for Mexican users living in the United States who require a secure, simple, and—most importantly—zero-commission method to send money to their families. As the sole designer, my role was to conceptualize and design the first version of the product (MVP) with a clear objective: creating a high-fidelity functional prototype to secure initial investment.
The remittance market is saturated with options featuring hidden fees and complex processes. The challenge was to design an experience that conveyed immediate trust, especially for workers who might not have all their documentation in order but still need a safe banking method.
Business Objectives:
While the client provided a specific vision, I conducted a diagnostic phase to establish the strategic foundations of the design.
Competitive Benchmark (Market Analysis)
As the primary selling point, this flow required multiple iterations to balance simplicity with financial rigor.
The Solution: I eliminated visual noise, focusing on real-time exchange rates and the clear "Zero Commission" promise. This created a flow that felt both fluid and secure, essential for the client's investment pitches.
Identity verification is where most fintechs lose users.
The Solution: I designed a step-by-step guide with micro-interactions for document capture (INE, Passport) and biometric validation (Selfie). We transformed a dense legal requirement into a series of simple tasks, educating users on why their money is protected without overwhelming them.
I developed a Style Guide that balanced the modern feel of a fintech with the perceived solidity of a traditional bank.
Working directly with the founder allowed for agile decision-making focused on business value.
